Driving Sales & Profit through Beer & Food Appreciation
Aims
This tasting course is designed to enable the successful candidate to enhance their beer knowledge and standards of beer service and learn how through pairing with food, they can enhance their beer sales and food sales.
Suitable for front of house bar staff, Bar Managers and Bar supervisors whose businesses are food led, Account Managers, Account Directors, Brewer sales personnel, or anyone involved in the sale of beer either wholesale, or retail.
Delegate requirements
English spoken Good product knowledge and practical experience in beer service
Location:
- F&B approved centres – see calendar
- Clients training room facilities
Duration:
- 1 day course
Content
Fully interactive course which aims to enable the candidate to
- Increase sales and profits by driving Beer and Food
- Enhance basic beer and food appreciation knowledge through in depth tasting
- Deliver the optimum beer experience and Draught Master skills
- Build a teams knowledge and experience of beer and food through in depth tasting
- Technical product knowledge
- Serving standards – glassware, serving temperature, pouring techniques
- Sensory evaluation
- Presentation and Communication – Beer service that sells
Delegate rate: £145 per person
Group rate (10 or more): £115 per person
Book / Enquire Now
To book or enquire about the Driving Sales & Profit through Beer & Food Appreciation course, please complete the following information.